Our mission is to put back what the modern world has left out, returning our people back to strength and happiness.

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"Every man, women, and child has the right to be strong, healthy and happy (autoimmune-free, eczema-free, allergy-free, fatigue-free and so on). To live life with robust energy and biological resilience. To go from mere existence in life, to discovering that which makes life worth living.”

Liver King

Championing the ancient path to a more robust life, full of adventure and excitement, and guided by the principle of Ancestral Living.

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9 Ancestral tenets

The key to unlocking a robust long life lies in our evolutionary past.
Our DNA has evolved for over 2.5 million years and our bodies adapted in extreme conditions. The ways of our ancestors – the ways that Liver King has lived for the last 20 years - are better known as the 9 Ancestral Tenets.

These tenets have been designed to bring out the best versions of ourselves, by re-aligning our lifestyle, diet and behaviors with a Primal way of being.

DISCOVER THE TENETS

SLEEP

The first Ancestral Tenet is Sleep because it trumps everything else! It’s the time when body and brain detox, recover, rebuild and restore.

DISCOVER SLEEP

DISCOVER THE TENETS

EAT

The second Ancestral Tenet is Eat because we evolved eating the whole animal.

DISCOVER EAT

DISCOVER THE TENETS

MOVE

There is a mismatch between our physical activity we experience in the modern world and our ancestral environment. This is almost as big a mismatch as is diet. That’s why the third Ancestral Tenet is Move.

DISCOVER MOVE

DISCOVER THE TENETS

SHIELD

The fourth Ancestral Tenet is Shield because we need to avoid dangers just like our early ancestors did, but instead of running from lions, nowadays we run from seed oils, excessive wifi, EMFs, and man-made poisons.

DISCOVER SHIELD

DISCOVER THE TENETS

CONNECT

The fifth Ancestral Tenet is Connect. Our early ancestors were in constant contact with the earth 24/7/365.

DISCOVER SHIELD

DISCOVER THE TENETS

COLD

Comfort is not good for the organism. This is why the sixth Ancestral Tenet is “Get Cold.”

DISCOVER COLD

DISCOVER THE TENETS

SUN

The seventh Ancestral Tenet is Sun for the natural production of Vitamin D. This prevents tooth decay, increases immunity and improves overall health.

DISCOVER SUN

DISCOVER THE TENETS

FIGHT

The eighth Ancestral Tenet is Fight.

DISCOVER FIGHT

DISCOVER THE TENETS

BOND

The ninth Ancestral Tenet is Bond.

DISCOVER BOND

DISCOVER THE TENETS

We are the descendants of the baddest
mammalian predators that ever lived.

The human organism is superbly adapted to an environment that no longer exists. Our modern world is totally inappropriate for the bodies we inhabit today. The vast majority of our health and happiness problems result from this mismatch.

The solution is to find ways to recreate our Ancestral environment in the modern world. The information presented here is meant to provide you insights to reclaim your strength, health and happiness in the modern world.

MOTHER NATURE
HAD IT RIGHT.

JOIn THE TRIBE

If you’re ready to commit to your strongest, happiest self, begin with any tenet. Take your first step and share your primal journey with the Ancestral community.

If you are like The Liver King tribe, then you eat a nose-to-tail, horns to hooves diet, you consume fermented foods, and you definitely get mid-day sun exposure.

Now Hiring

True Believer – HR / Recruiting Specialist

Help us grow our tribe, spread the ancestral message, and nourish our communities to strength, health, and happiness.

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